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SPEED World Challenge, Modified Magazine And Toyo Tires Announce Model Search
By Source: SCCA Pro Racing
May 4, 2005, 10:12

SCCA Pro Racing SPEED World Challenge, America’s most intense and exciting road racing series, and Modified Magazine have teamed up with Toyo Tires to offer a chance to win a one-year, professional contract as a Toyo Tires Promotional Model.

Two local models will be chosen at each of the season’s 11 SPEED World Challenge events as weekend SPEED World Challenge and Toyo Tires representatives (22 in all), and will appear on SPEED Channel during World Challenge broadcasts, as well as in the 2006 Modified Magazine SPEED World Challenge Calendar, various World Challenge advertising executions and on the World Challenge Web site.

Of the 22 models selected, one will win a one-year professional modeling contract with Toyo Tires in 2006.

“The atmosphere is a critical part of the ‘tuner’ culture and the SPEED World Challenge weekend,” SCCA Vice President of Marketing Garret Mudd said. “In the past, models have done a wonderful job working with and promoting SPEED World Challenge, and we are excited to offer this chance, with Modified Magazine and Toyo Tires, to prospective models who want to be a part of the overall promotion of the series.”

On top of the television, print and Web exposure, each model participates in a range of event-related activities during the event weekend, including autograph sessions, pre-race ceremonies, Winner’s Circle presentations, on-site photo shoots and other general fan interaction.

“This contest is the perfect opportunity for potential models who are looking for a tasteful way to break into the promotional model field,” Modified Magazine Director of Marketing Jason Bauer said. “We’re glad to partner with SCCA SPEED World Challenge and Toyo Tires to provide this type of experience for the models and added promotion for the series.”

To register for the chance at being a local model at one of the eight remaining stops on the SPEED World Challenge circuit, which will be in Ohio (twice), Connecticut, California (twice), Oregon, Colorado and Ontario (Can.) in 2005, and becoming a 2006 Toyo Tires promotional model, visit www.modifiedmag.com and look for the “2005 Fan Focus Model Search” advertisement to fill out an official online entry form.

For more information about SCCA SPEED World Challenge, visit www.world-challenge.com. For more information about Toyo Tires, visit www.toyotires.com.

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